Wednesday, March 10, 2010

Light Display for Advocacy and Fundraising

How could libraries or schools use the light display techniques used in "Pathways to Housing" to draw attention to the needs of your students or community? Three evenings last week, the group projected the image of a homeless man sleeping on the sidewalk and shivering in the cold in downtown Manhattan. Words also projected onto the side of a building asks passersby to send a text message to help get him off the streets. See this powerful and engaging video and think about what image you'd show to promote access to books and libraries or literacy: two children sitting on the floor with nothing, then an image of library doors with the "closed" sign being replaced by "OPEN"...?

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