Thursday, January 1, 2009

Generating Revenue for Libraries and Library Associations

There has probably never been a better time to look into ways that web 2.0 tools can help bring in revenue to libraries, library associations, literary and literacy groups, to name a few of my favorite places and people. So, one of my New Year's Resolutions is to explore a number of tools including:

  • for publishing and selling books. I've created a few books for family and friends, but why not figure out a "best seller" that the public might want to buy for their own collection?
  • AdSense by Google. Not sure this will bring in much if anything, but it is worth testing. This is for publishers, so if your library, library foundation, or association has a blog that gets a lot of visits this might be a good tool to add at the top of your blog. The ads are "magically" matched to your type of organization and readers' interests.
  • Online Gift Shop. T-Shirts and More items through might yield some revenue, given people can purchase shirts, jackets, hats, and other items. Although I don't buy many T-shirts, I am partial to anything with pictures of books and messages like "READ" -- See earlier posts about T-Shirt Advocacy.

Wish me luck as I learn the ropes, pros/cons, and other options. Happy New Year 2009.

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