Extreme Research - Marketing Your Library

Instruction Librarians at the University of California, Davis campus have created a clever marketing campaign to reach out to students. "Outreachology" posters include:

• Re-search-ol-o-gy: The art and science of finding the right stuff


• Search-a-phob-i-a: An inexplicable and illogical fear of catalogs and article databases
  
• Paperitis: The cold sinking feeling that hits when your unwritten paper is due

"Extreme Research" and other posters are customizable and available for other libraries through a created commons license. Just contact the UC Davis Library Instruction Team